MoiMinnie was founded in 2010 by Milica Le Varlet, a textile and apparel design graduate based in Amsterdam. The website focuses on covering select daily outfits, brand and product features, do-it-yourself projects – all through fresh creative visuals and tongue-in-cheek writing.  It aspires to represent a simple, creative lifestyle whilst remaining affordable and conscious about modern culture and environment. Over the years it’s been featured in reputable printed and online fashion publications such as Grazia, MTV Fora, Elle and Buro 24/7.

Contact:  contact@moiminnie.com



MoiMinnie is open to any kind of collaboration with fellow bloggers, brands and media, as long as it’s aligned with the blog’s aesthetics and values. Gifts accepted are carefully selected and those items can easily be recognized by “*” symbol or mentioned as gifted throughout the article. When content is sponsored, it will be specified as such in a very clear way. MoiMinnie uses the services of ShopStyle affiliate network for linking products mentioned in the posts, for your convenience. If you choose to purchase through those links, the site will earn a small commission.
Please keep in mind that even if something is sponsored or gifted, all opinions stated are personal, honest and not influenced by anything or anyone.

All comments containing spam, insults or advertising will be removed from the website.